BRICS Executive Leadership Programme

The BRICS Executive Leadership Development (BELD) programme is the first practical executive management initiative aimed at developing world class leaders and fostering ‘real’ economic growth and shared prosperity between nations.

The BELD programme combines robust academic rigour with practical networking and business development opportunities.  Participants are exposed to applied learning using innovative simulation techniques, master classes and sector level market intelligence.  This is coupled with exposure to ‘Giants of Industry’, focused networking opportunities and commercial matching to sector-level opportunities.

The purpose of the programme is to develop senior leaders from the private sector, state-owned enterprises and the government, and to stimulate business development among BRICS member countries.

The programme has been designed to deliver a truly global and life-changing experience, to inspire and energise participants, and to develop Emotional (EQ) and Spiritual (SQ) intelligence.

Programme overview

The BELD programme comprises of five, 5-day modules delivered in two-monthly intervals over a period of one year. Participants will travel to the commercial capitals of the BRICS nations: Shanghai, Mumbai, Rio de Janeiro, Moscow and Johannesburg.

Adult-based experiential and interactive teaching and learning methodology will be applied, comprising of a series of master classes delivered by specialist experts, and top business and government leaders.

Delegates will be expected to complete applied projects focusing on the exploration of concrete business development opportunities between BRICS countries. Study tours, visits to top companies, and networking events will promote the development of relationships and trust among the programme delegates.

The BELD programme offers a great opportunity for delegates to network locally and globally, and to develop mutually beneficial business and influential relationships that will endure beyond the programme completion. The programme will also include cultural, team-building and sightseeing activities.

The primary learning focus will be in the following areas:

  • Overview of the economy, history, culture and legal systems of BRICS countries
  • Opportunities and challenges of doing business in China, India, Brazil, Russia and South Africa
  • Competitive strategy in different member states
  •  Digital economy
  •  Emotional and spiritual intelligence
  •  Innovation, creativity and imagination
  • Diplomacy and the art of negotiation
  • Professional communication and member state protocols
  • ITC, digital transformation, and digital marketing
  • Talent management
  • Managing diversity
  • Big data, Internet of things
  • Cryptocurrencies
  • Artificial intelligence, robotics, virtual reality and machine learning

The WOW Experience  

The ‘WOW’ experience is a truly inspirational, fun and life-changing learning experience created by engaging cognitive, sensory, emotional and spiritual intelligences.

Traditional executive educational programmes provide a solid theoretical foundation with some practical exposure to organisational complexity.

The “WOW experience” pushes conventional boundaries! WOW goes beyond a traditional learning theory.

The WOW experience is about:

  • Future learning by applying high-tech high-touch teaching and learning methodologies
  • Learning by engaging the best
  • Fun sensory experiences, which promote holistic learning and development
  • Developing purpose driven, socially and environmentally conscious, global leaders


Future Learning

This unique concept focuses on ‘powering’ leaders to build on their inherent strengths and systematically address potential deficiencies. Our ‘Future Learning’ approach applies high-tech high-touch teaching and learning methodologies, in international state-of-the-art learning labs with simulations.

Engaging the Best

High performing enterprises and leaders often buck conventional business trends and models. ‘Engaging the Best’ is an opportunity to learn from the best! It is an opportunity to visit the most advanced companies and global leaders in specific sectors, network at the highest levels and attend master classes.

Ambassador Gate

This first-of-its-kind initiative brings government closer to business to drive economic development. Participants will benefit from economic policy insights, strategic growth trajectories, market intelligence, business matchmaking, trade incentives, and interaction with local companies. ‘Ambassador Gate’ is a gateway to business development, trade and investment in partnership with local embassies.

Sensory Adventures

Successful global leaders are those who transcend local boundaries to experience other cultures, tastes and lifestyles. ‘Sensory Adventures’ is a customised package of adventures and experiences aligned to our holistic development philosophy of developing cognitive, emotional, spiritual and physical intelligences. Sensory experiences will draw on unique offerings in the given countries and may include an array of sightseeing, culinary, cultural, sport, arts, and adrenaline-rush teambuilding activities.



BRICS Business Opportunities – A Compelling Investment Case

The joint contribution of the BRICS countries to the world’s economy was 23.6% in 2017 and is expected to rise to about 27% by 2022. In 2018 about 41% of the world’s population is from the BRICS countries.

These statistics indicate that the BRICS countries are reaching a significant demographic and economic critical mass. There are however, significant differences in economic development and the rates on economic convergence between the BRICS countries. A clear understanding of the market dynamics and economic growth levers is imperative for global entrepreneurs.

BELD will empower participants to interpret available market intelligence; meet with market leaders in the given countries, and explore mutually beneficial commercial opportunities and investments.  Below is a high-level summary of the competitive and comparative advantages of the BRICS member nations.

China has historically promoted the manufacturing industry to drive economic growth. This was supported by aggressive export incentive polices. Over the past decade, China has become the world’s largest and fastest-growing source of entrepreneurial start-ups, supported by extensive e-commerce. The BELD programme will explore growing trends in the Chinese economy to maximise international trade and collaboration.

Low-cost skilled labour, innovations in technology and low IT infrastructural costs have fuelled the IT sector in India. The country is surging ahead in its quest for excellence in innovation, the creation of value-based pricing models, and by designing new technologies. India has emerged as the fastest growing economy in the world, growing at 6.8%. The BELD programme will expose participants to the insights and forward planning strategies of IT captains of industry.


An abundance of natural resources and innovative social policies have helped lift Brazilians from poverty. While the production of oil and soya beans has been the benchmark of the Brazilian economy, significant progress has been made in sustainability. They are world leaders in green plastics, renewable plantations, etc. The BELD programme will assess opportunities within a challenging economic environment with market intelligence to identify new growth sectors.


Russia is well-positioned for economic growth, given its high education levels coupled with an abundance of natural resources (natural gas, oil, metals, minerals, lumber, etc.) However, the fall in commodity prices in recent years have has had a negative impact on the economic outlook for Russia. The BELD programme will explore opportunities for growth within an evolving landscape, underpinning new industries (beneficiation, software outsourcing destination, arms and nuclear energy.)

South Africa 
Natural resources have been the foundation of economic development in South Africa. Traditional industries focusing on mining, agriculture, tourism and financial services have flourished in South Africa. Will government’s policies on economic growth and industrialisation drive the creation of new industries in the ‘green sector’ and mineral beneficiation? The BELD programme looks at emerging trends in industrial growth in SA and at the market for foreign direct investment.


 Who Should Attend:

The BELD programme is designed for leaders and executives in the private and public sector organisations, or for entrepreneurs wishing to expand their businesses internationally.

The programme will be of particular interest to delegates from the following sectors: financial services, engineering, IT, manufacturing, public service, technology, mining, manufacturing, construction, defence, energy, health, and education.

There is no formal academic qualification requirement to enter the programme. Potential delegates should be able to demonstrate relevant work experience and personal and professional achievements, which will make them effective peer group contributors.


The BELD programme fee is R490 000* + VAT ($41,900 USD).

This fee includes the following:

  • Economy class flights to Shanghai, Mumbai, Rio de Janeiro, Moscow and Johannesburg
  • 5-star accommodation
  • Meals
  • Master classes and seminars
  • Company visits
  • Networking functions and business match-making activities
  • Excursions and sightseeing
  • You can choose to attend the programme in one or more of the 5 BRICS countries, at the cost of R149 000 + VAT ($12,900 USD) per country.
  • An upgrade to Business Class is possible at an additional cost.


Please send your application form to: BRICS Institute Programme Manager

Email: [email protected]

Phone number: +27 11 669 5000

Register here :